Mark Colvin (ABC – the Full Story), interviews Richard Freudenstein, chief executive of News Digital Media and The Australian, and talks about News Corp’s move towards paid online content [audio | transcript] … “Price for overall package not yet known, but the Apps will be priced at $7.99”. Freudenstein thinks “there is a lot of […]
Interesting interview by Nick Evershed (NPA) with Australian editors, Garry Linnell (Daily Telegraph), Simon Pristel (Herald Sun), Mel Mansell (the Advertiser) and Michael Crutcher (Courier-Mail). They share their view on moving newspaper to online, tablets (iPad), apps. Interesting points they make is that with online/tablet readers, newspapers can more easily target different reader-groups (e.g. age-based) […]